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| Marketing |
Where Marketing Pilgrim Leads, Google News Follows!

Did you be familiar with that Marketing Pilgrim is more awesome than Google?
Seriously! I can prove it!
Google has just announced that Google News is now more mechanical friendly–meaning it will recognize that you’re viewing the site from your iPhone, Droid, etc, and serve you a call optimized for your phone.
This new version provides the same richness and personalization on your phone as Google News provides on desktop. Our new homepage displays more stories, sources, and images while keeping a presumptuous look and feel. Also, you can now reach your favorite sections, discover new ones, find articles and play videos in fewer clicks. If you are an existing Google Advice reader on desktop, you will find that all of your personalizations are honored in this mobile version too.
Here’s how it looks:

So, how are we better? We had a mobile-buddy-buddy version of Marketing Pilgrim up WAY before Google did. Point your iPhone to www.MarketingPilgrim.com and you’ll find a streamlined version of the site:

See? We.Are.Change one's mind!
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Read more...
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| Marketing News |

Facebook Marketing Misses the Mark
Reuters - Aug 30, 2010
But--for the advantage of the businesses that have embraced Facebook to engage customers--Facebook also needs to recognize older users as the key marketing and more »
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Baby carrots take on junk food with hip marketing campaign
USA Today - Aug 29, 2010
It created Burger Royal's viral marketing hit "Subservient Chicken" and the anti-smoking campaign TheTruth.com. "Carrots don't have all the scandal that junk Cool carrots: campaign sets sights on junk foodall 3 news articles »
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A&P names marketing executive
NorthJersey.com - Aug 30, 2010
A&P names marketing executiveInc., said O'Boyle will be stable for merchandising, marketing, supply and logistics. O'Boyle will report to Sam Martin, who was named CEO on July 23. and more »
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Florida GOP's Rick Scott has the marketing advantage
MiamiHerald.com - Aug 29, 2010
Florida GOP's Rick Scott has the marketing advantageJACKSONVILLE, Fla. — Rick Scott and football broadcasting story Pat Summerall worked the Jacksonville crowd before the Dolphins-Jaguars game and more »
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Dave Willems column: Pepsi bottles a refreshing marketing campaign
Appleton Post Crescent - Aug 30, 2010
Every year there are a troublemaker of marketing campaigns that seem to really hit the mark nationally. They grab the attention of a key demographic or of and more »
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Killer Feature of Windows Phone 7? Hint: Not the Phone
BusinessWeek - Aug 30, 2010
Sydney Morning HeraldLikewise, faith upon word-of-mouth marketing has proven ineffective. Take the example of the $100 million marketing campaign by Verizon (VZ, Windows Phone 7 Marketing: Report More Important than MoneyMicrosoft Windows Phone 7 Costs Could SkyrocketWindows Phone 7 to Get Expensive Marketing Blitz - -all 154 hearsay articles »
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Inside the Black Friday Marketing Machine ABC News
20.11.09
In Aristotelianism entelechy, neither Black Friday nor Cyber Monday, the more recently created kick-off to online holiday shopping, is the biggest shopping day. But the space beginning around Thanksgiving does mark the start of an increase in retail sales that peaks around the Sunday before Christmas. That means marketers are effective to vie for your attention long after the Black Friday frenzy. In fact, in the advertising industry, media professionals have hanker called the eight weeks starting the week before Thanksgiving and ending the week of Christmas the "hard eight" because of the volume of advertising that occurs during this era. Are You a Black Friday Shopper? Share Your Story With ABC News This year, the Web has helped to put even more emphasis on buying by "publishing" the circulars and sales low-down earlier than the traditional newspaper inserts, with sites such as BlackFridayAds.com and BlackFriday.com posting up-to-the-minute news about retailers and the products that will be on trade Black Friday.
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